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The home equity loan has become quite popular in the last five years, and Americans have tapped into the equity of their homes in record numbers. The reasons vary, although home improvement and debt consolidation are the most common reasons for borrowing against a home's equity.
In the last fifteen years or so Cheap Nevin Lawson Jersey , a new twist has arrived in the home equity market ?- the reverse mortgage. Like a traditional home equity loan or line of credit, a reverse mortgage allows you to borrow against the equity in your home. Unlike those other options, you don't have to make payments in order to pay it back. The repayment takes place when you die, when you move, or when you sell your home. You must be at least 62 years of age to qualify Cheap Tavon Wilson Jersey , but unlike other loans, you do not have to have any appreciable income in order to get a reverse mortgage.
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The auction title you use is vital Cheap T.J. Lang Jersey , and you only have 55 characters to play with.
In these 55 characters you have include strong keywords to make sure you are returned in as many relevant searches as possible. Plus you want to persuade prospective bidders to click through to read your auction page.
In effect the title is the heading of your advertisement.
Fifty five characters isn't much when you consider what the title has to achieve.
1. Bidders will use eBay search to find auctions matching their requirements. As you may know, by default eBay's search facility only checks auction titles for the presence of the keywords input by the searcher.
So, the title has to contain keywords which bidders might use to locate auction items such as yours.
(Just in case you weren't aware, eBay's auction search takes no account of capitalization. So a search for madonna would return titles which included madonna and Madonna - and indeed mAdonna, if someone's finger had slipped when typing the title in.)
2. And Cheap Ricky Wagner Jersey , assuming as a result of the search your auction has been returned in the list along with many others, the title now has to persuade the searcher to click through onto YOUR auction description page - your sales pitch.
So, in your 55 character title what you're looking for is a mixture of:-
a) Keywords b) Powerful influencing words c) An outline of your item.
Well, that sounds easy, doesn't it?
One of the determining factors in assessing the weight to give to each of those three elements is the item itself.
Branded item with model ID In this instance the title is all about the specific item. Bidders who will be interested in this item will know the make and model they're after.
Unbranded item with no obvious model ID The vast majority of auctions will be like this. There is no standard brand, model or reference number, so you need to describe the item yourself.
As an example, I was recently selling a tool set for use on mobile phones. This is the title I went with:
Torx Hex Mobile Cell Phone Tool Set - NEW
Mobile cell phones is a "hot topic". To work on a Nokia (the most popular make) mobile phone requires a torx screwdriver.
I added NEW, as it is still one of the most persuasive marketing words you can use.